Book CLXV
The Rhetoric
On the art of persuasion, crafting compelling argument, style that moves minds
Chapters
1
The Persuasion
On moving minds
“Persuasion moves minds. Not force but appeal. Changing belief through communication.”
2
The Argument
On structured reasoning
“Argument structures persuasion. Premises leading to conclusion. Logic in service of conviction.”
3
The Style
On manner of expression
“Style is how you say it. The manner, not the matter. Form that serves function beautifully.”